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William Blake Group

Senior Investment Writer

William Blake Group London, United Kingdom
Posted 5 days ago Hybrid Permanent Competitive
L
Posted by
Liam McHale
Executive Consultant
We are currently partnered with a Global Asset Management Firm based in the city are looking to make an exciting new addition to their Content Management team which is part of the global Marketing and Communications function. Content Management works directly with senior stakeholders – on the investment platform and across the sales teams globally – to develop engaging and differentiated insights.

 

 

Role Responsibilities

  • Write and create content for macroeconomic/markets insight, thought leadership and brand-related information
  • Take the lead on flagship markets publications, incl. annual/mid-year investment outlooks
  • Develop content strategy for key themes and marketing campaigns
  • Work with contributors within the firm (and potentially externally) to elicit, interrogate, prioritise, and shape their input
  • Deliver content in formats that support global/regional channel-specific marketing plans, with an emphasis on new storytelling formats
  • Contribute to overall content strategy to maximise the impact and relevance of our insights
  • Track readership and results of content-related initiatives; make suggestions for continuous improvements based on content analytics and industry insight

Required Experience

  • Impeccable written/spoken English;
  • Strong, proven writing and editing skills with extensive experience developing markets and/or asset management-related communications; ability to translate technical investment language into distinctive, easy-to-understand and engaging storytelling, and prepare it for delivery through digital mediums;
  • Specific areas of knowledge in key transformational areas of asset management (e.g, sustainability, private markets) are a plus;
  • Strong analytical skills and ability to assess and continually improve readership of and engagement with content programme;
  • Demonstrate excellent communication and organisational skills including the ability to take the lead on own projects with minimal supervision.
ABOUT COMPANY
London, United Kingdom
7 Employees HR & Recruitment

William Blake Group is a market-leading Buy-side recruitment consultancy focussing on 3 vertical specialisms across EMEA.

  • Asset Management Distribution
  • Private Markets
  • Buy-side Digital Solutions

We define these markets on our website – www.williamblakegroup.com

Our goal is to be the pre-eminent Recruitment consultancy across the buy-side investment landscape. Not to be the biggest, ...

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